Let Your Inner Beauty Shine Through

Moonstone Spa offers treatment options for busy clients

When she was 14 years old, Genesis Mitchell started wearing lash extensions and watching YouTube videos to learn how to apply makeup. “I loved to watch, and I was inspired to learn everything I could,” she says. “I knew right then I wanted to do something in the beauty field.”

As a licensed esthetician, she is now living her dream. Sometimes called skin care therapists, estheticians are trained to perform a variety of procedures and services, including facials, makeup application and waxing. Genesis, who is also licensed in lash artistry, opened Moonstone Spa in Carthage in 2021. Today, she and her staff of eight help their clients feel good about themselves every day.

Moonstone Spa offers just about all beauty services available in large cities including brows, lashes, facials, waxing, spray tans, nails, pedicures, back treatments and massages. It even offers sauna treatments. Some dual services are also available. For example, a facial and a manicure can be done simultaneously, which can be a real time-saver for a client with a tight schedule.

“I realized that women don’t put themselves first, and I wanted to offer something that is convenient and local,” Genesis says. “If someone needs to run in on their lunch break for a brow wax, we can do that quick.”

Building a beautiful business

Born and raised in Smith County, where she graduated from Gordonsville High School, Genesis worked at McDonald’s while completing her training to become a licensed esthetician. License in hand, she began her career in skincare by renting space to offer her services at Mandy’s Salon and Spa. As her client base grew, she quit her fast-food job and opened her first business, named Moonchild Spa and Boutique, in a plaza storefront.

“We continued to grow and get requests for other services, so we expanded,” she says. “Now, we’ve doubled in size.” Genesis moved the business to the storefront next door to the original location and changed the name to Moonstone Spa.

Thanks to its fast and reliable internet connection from DTC, Moonstone Spa offers online appointment bookings, with detailed descriptions of the services and products like lash extensions, chemical peels, a line of skincare, lash and brow products and spray tans. Treatments such as infusions and enzyme therapy treatment — which combines some of the latest technology in peptide, antioxidant and dermal regeneration science to stimulate plasma in the deeper levels of the skin — are also available. Enzyme therapy treatment is ideal to instantly establish firmer, tighter skin and treat skin that is dull, sagging, or sun damaged, Genesis says. She also plans to add permanent cosmetics and microblading, a semipermanent tattooing technique used to make eyebrows appear thicker.

“We have so many options and can customize our services to meet the needs of all our clients,” Genesis says. “We firmly believe that you should prioritize yourself to be the best that you can be for those around you.”

Published with consent from DTC.